South Carolina's McCall
Farms will return to the No. 34 Ford of David Ragan for four races in the 2013
NASCAR Sprint Cup Series for the second consecutive season.
After first joining
Front Row Motorsports in May 2012 at Darlington (S.C.) Raceway, McCall Farms
returned to the No. 34 car for additional races at Bristol (Tenn.) Motor
Speedway, Atlanta (Ga.) Motor Speedway and Charlotte (N.C.) Motor Speedway. The
company's Margaret Holmes Peanut Patch brand will serve as the primary sponsor
of the Front Row Motorsports entry at the same four venues in 2013.
The Peanut Patch Ford
will make its 2013 debut just miles from McCall Farms' Effingham, S.C.,
headquarters in the May 11 race in Darlington. Peanut Patch will also adorn the
car at Bristol on Aug. 24, Atlanta on Sept. 1 and Charlotte on Oct. 12.
"Boiled peanuts
have long been known as the South's favorite snack," said Woody Swink, a
representative of the fifth-generation family company. "We're very pleased
to be continuing our relationship with Front Row Motorsports and David Ragan.
"What better fit
for a fifth-generation family-run company, marketing a snack that has been a
southern tradition for many years, than by sponsoring a second-generation
driver from South Georgia in races at four of NASCAR's most historic and
entertaining venues?"
David Ragan said he is happy to
welcome Peanut Patch back to the No. 34 team.
"Having grown up in
South Georgia, I've been eating boiled peanuts my whole life," Ragan said.
"McCall Farms has been a great partner for Front Row Motorsports and I'm
happy to be representing the Peanut Patch brand for the second consecutive year
in 2013."
"McCall Farms and
Peanut Patch are a great example of a partnership that gets great value working
with Front Row Motorsports," commented the team's marketing director, Mike
Laheta. "They do a great job of taking their sponsorship to the consumer
at the retail level and getting results. We're happy to have them back in 2013
and help them get great exposure once again."
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